The game plan – creating a culture for success

Premiered 25 May, 2022

Hosted by Gerard Whateley and Abbey Holmes, highly respected AFL coaches and sports professionals shared their secrets in leading and developing players, improving club culture, and building thriving programs in innovative ways.

The forum was designed to empower coaches to create a culture that works for your team and lead them to success. The panel also discussed the negative effects of gambling advertising and explored ways community coaches can protect themselves and their teams from experiencing gambling harm.

Watch the full recording below, or select highlight videos from the all-stars panel, including Adem Yze, Melbourne FC coach; Chris Scott, Geelong FC coach; Paul Roos, AFL premiership coach; and Peta Searle, the first female coach in AFL.

The Game Plan Coaches' Forum

Part 1

VRGF CEO Shane Lucas & Head of AFL Victoria Ben Kavenagh discuss why the Love the Game message is so important and why coaches are the most influential voices in local clubs.

Part 1

VRGF CEO Shane Lucas & Head of AFL Victoria Ben Kavenagh discuss why the Love the Game message is so important and why coaches are the most influential voices in local clubs.

Part 2

St Kilda FC's Head of Development & Learning - Damian Caril & Melbourne Demons' Midfield Coach Adem Yze talk about the role of the coach as a mentor.

Part 2

St Kilda FC's Head of Development & Learning - Damian Caril & Melbourne Demons' Midfield Coach Adem Yze talk about the role of the coach as a mentor.

Part 3

Renowned sports mindfulness coach Emma Murray joins Abbey Holmes to talk about the negatives of sports betting advertising.

Part 3

Renowned sports mindfulness coach Emma Murray joins Abbey Holmes to talk about the negatives of sports betting advertising.

Part 4

AFL Victoria State Coaching Manager Rick Coburn and Western Bulldogs AFLW Coach Nathan Burke join to forum to talk about the importance of community coaches.

Part 4

AFL Victoria State Coaching Manager Rick Coburn and Western Bulldogs AFLW Coach Nathan Burke join to forum to talk about the importance of community coaches.

Part 5

Geelong Cats Coach Chris Scott talks about consistency and maintaining success.

Part 5

Geelong Cats Coach Chris Scott talks about consistency and maintaining success.

Part 6

The AFL's first female Assistant Coach, Peta Searle talks about courageous leadership and influencing change.

Part 6

The AFL's first female Assistant Coach, Peta Searle talks about courageous leadership and influencing change.

Part 7

Hawthorn AFLW Coach Bec Goddard, Collingwood AFLW Coach Steve Symonds and Essendon AFLW Coach Natalie Wood talk about actions and behaviours off the field.

Part 8

Former AFL coaches Paul Roos and Guy McKenna talk about how to build club culture.

Part 9

Hosts Gerrard Whateley and Abbey Holmes call on all coaches to talk to their teams about the risks of sports betting.